Tampa health insurance tech company Benefytt Technologies names new CEO

Tampa wellbeing coverage tech enterprise Benefytt Technologies has picked a new chief.

Todd Baxter has been named CEO of Benefytt, a wellbeing insurance marketplace and distributor of Medicare-relevant strategies. The Carrollwood corporation was obtained by non-public fairness firm Madison Dearborn Companions in 2020 in a offer truly worth $625 million.

Baxter replaces interim CEO Domenick DiCicco, who will remain the company’s basic counsel after filling in for former CEO Gavin Southwell. Baxter is the previous executive vice president and main solutions officer of the track record screening company HireRight.

“I am grateful for this prospect to direct Benefytt and join in the company’s mission to guidance and increase the wellness insurance plan enrollment knowledge for many Us residents,” Baxter said in a statement. “I have been incredibly impressed with Benefytt’s devotion to offering impressive and hugely-personalized health care insurance policy answers, and I look forward to introducing my insights and experience for the profit of our teams, field partners and shoppers.”

Started in 2008 and previously recognized as Wellness Insurance coverage Innovations, Benefytt was at the time just one of Tampa Bay’s quickest-developing public organizations, with revenues of $381.8 million in 2019. It is also experienced authorized problems, dealing with many state investigations and state and federal lawsuits into its product sales and marketing techniques, which issues said associated promoting “virtually worthless” plans. As The New Republic highlighted last yr, Benefytt is the father or mother of TogetherHealth, which operates Medicare insurance advertisements that includes stars like Joe Namath, William Shatner and Jimmie Walker.

“We are delighted to welcome Todd to Benefytt and believe that that he delivers precious standpoint and operational knowledge, which will enable the company to realize success in the evolving Medicare current market,” Benefytt board member Vahe Dombalagian said in a statement. “As Benefytt strengthens its management posture in the wellbeing insurance coverage know-how market place, we seem ahead to doing work carefully with Todd, Domenick and the full leadership group to assist Benefytt’s continued transformation and progress in its future chapter.”